ADVERTISEMENTS AND EDUCATIONAL GRANTS PROVIDE SUPPORT FOR WWW.ENDOTEXT.ORG
ENDOTEXT is a unique 3 million word authoritative, comprehensive, constantly up-dated, downloadable, free Web text book, written by 400 experts, and oriented to MDs caring for patients with Endocrine disease. These MDs come to ENDOTEXT because they require up-to-the-minute information useful in their clinical practice. T he Authors and Editors of www.endotext.org intend that our Endocrine Web-book should remain a resource available to MDs around the world without a requirement for registration or cost. Quite obviously this goal presents a challenge. We offer the pharmaceutical industry opportunities for sponsorship via advertising, and/or educational grants. In our presentations, products are described using their generic name. If sponsors wish, we can place a display for their product on an appropriate page , and hyper-link the product name directly to the sponsor’s web-site. This advertising provides forceful name recognition in an “academic” setting, provides the reader with immediate access to necessary prescribing information, yet is minimally intrusive to the reader.
ENDOTEXT currently provides 3-5,000 "page impressions" and has 600-1000 unique visitors each day. Replies to an on-going voluntary survey indicate that the readers are 80% MDs, 10% trainees, and <10% patients. Readers come from all over the world, with high representation from USA, Central and South America, and Europe. Nearly 90% of responders rate the content of our site as outstanding or excellent.
Information displayed on our Home page will generate +/- 60,000 page impressions per month, as will displays on several of the Sectional Home pages. Page impressions available on individual chapters vary widely depending on topic covered, as expected. Certain chapters covering important topics will also provide up to 60,000 page impressions per month.
We offer to place standard "Leaderboard" displays (728 × 90 pixels) or "Medium rectangle" (300 × 250 pixels) on Sectional Home page, and on Chapter Home pages , for 6 month units of time. Typical displays are now present on our Home page. Larger displays can be accommodated on some pages. We also offer banners (728 x 90 pixels) at the top of any available chapter. Our rates are based on standards for per-1000-impressions, reach an exceptionally defined target group of "ENDOCRINE ORIENTED PHYSICIANS", and are highly competitive.
Interested parties should contact Kenneth Feingold, MD (Kenneth.feingold@ucsf.edu ).